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Nick Thorne has been involved in international automotive accessory manufacturing and sales specifically with European, North American,and Chinese manufacturers. As the former CEO and co-founder of Manik 4x4, which manufactured its own product line with factories in the US and Mexico. During this period Manik exhibited at the SEMA Show for 20 years remaining active within the organization with one of the owners holding a position on the SEMA Board. Nick developed close relationships with fellow manufacturers and distributors internationally.

After leaving Manik , Nick created Midfield Marketing before joining Project Overlord to continue his love affair with the US and global aftermarket.